Not being a fan of surveys myself for the first time we did an online survey wanting to know details on our Summit2011 in Santa Cruz. To my surprise 50% responded within a day and (not to my surprise) we got a 4.5 out possible 5 points. The Chaminade Resort got highest marks but clients said we could improve on networking opportunities. 55% clients regularly communicate with editors in Europe and Asia directly, 22% use agencies for mostly monthly press updates abroad.
What is the biggest challenge for US electronics companies to reach international media?
85% said: knowing and building relationships with editors and reporters is difficult due to time and language differences. Well - this is where Globalpress Connection helps and matches the right editors with the right companies.
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